Antipop designs simple things, both in beauty and function.

Antipop doesn’t have established processes and is not consistent in the way it designs.

Antipop is always design, never art.

Antipop doesn’t know if the concept comes before the object or the other way around.

Antipop is colorblind.

Antipop doesn’t take things too seriously.

Antipop is elegant and vulgar.

Antipop is incongruent.

Antipop can be very pop.